A Total of 11 AU Student Artworks Wins 2016 RedDot Awards

  • 2016-09-13
  • Admin Admin

The work “Hunting Monster” by students, Jian-Hua Huang, Yu-Ting Zong, Jia-Ling Chen and Ya-Sin Cai from the VCD Dept. at AU wins the “Best of the Best” RedDot Award.

（Asia University, Taiwan）In the 2016 RedDot Award report, 11 artworks from 46 students of the Visual Communication Design (VCD) Department and the Digital Media Design (DMD) Department of Asia University (AU) have entered the winner list. One of them, “the Hunting Monster” wins the “Best of the Best (BOB)” Award, and the designer of the artwork will attend the Awarding Ceremony in November.

The vice dean of the Creative Design College and the chair of the VCD Dept. at AU, Prof. Sheng-Min Hsien, mentioned that the German RedDot Award is regarded as the “Academy Award” in the design circle in the world, and that students and expert designers from 46 countries with a total of 7838 artworks participated the contest this year. “33 artworks created by AU students participated the contest with 11 awarded,” said Prof. Hsieh, “and in the recent six years, 52 artworks from AU have been granted RedDot Awards among which 11 won the Best of the Best Awards.”

The BOB award-winning work “Hunting Monster” are designed by four students of the VCD Dept., Jian-Hua Huang, Yu-Ting Zong, Jia-Ling Chen and Ya-Sin Cai. The work is a bottle packing design for a specially-mixed cocktail made of the famous Kinmen Kaoliang wine and Taiwan fruits, and the exterior of the packing is of a grating shape with the cocktail bottles inside regarded as little beasts, like being trying hard to running out of the grating. This is imagined to be a release of pressure in the mind of the drinker, and it is hoped that promotion of this feeling of the drinker will increase the sale volume of the product to young people.

AU student Jing-Wei Liu from the VCD Dept. wins the RedDot Award for two consecutive years. He also wins many other famous international design awards. For example, his series illustrations, “The Little Bag,” based on the concept of self-evaluation and positioning in a story of a lonely “bag” traveler, wins not only a RedDot Design Award, but also a great Japanese award given by the JIA Illustration Competition. Furthermore, a third work of his named “Nature Mullet Roe” has won nine international awards, namely, the RedDot Design Award from Germany, Pentawards from Belgium, Joseph Binder Award from Austria, Graphis from Switzerland, World Star for Packaging from Chicago, CQ41 Competition from New York, Louise Wilson International Design Award, London International Creativity Awards, and A' Design Award from Italy.

AU student Jing-Wei Liu from VCD Dept., who wins the RedDot Award for the 3rd time in recent years, is showing his award-winning artwork “Tea Fans.”

A detailed look at the award-winning work “Hunting Monster” designed by AU students, Jian-Hua Huang, Yu-Ting Zong, Jia-Ling Chen and Ya-Sin Cai from the VCD Dept.